Academic book publisher and distributors are finding online platform like Amazon, Flipkart, Snapdeal and Paytm, unviable and less profitable as the associated costs with the marketplace is higher. Charges such as collection fee, marketplace fee, shipping fees, payment gateway fee, packaging cost, and service tax of 14.5%, which otherwise would not be applicable in the offline market, takes away major chunk of their earnings. Even if the distributors are purchasing the books at 40% discount from the publishers, they hardly tend to make any profits for books sold online.

Source :